The Founder
Tex Kelly. Ten years experience marketing businesses. Voted Humboldt County's Best.
Award-winning videographer, photographer, wedding filmmaker, and Drone FAA Part 107 certified pilot, based in Eureka, California, serving Humboldt, Mendocino, and Del Norte counties.
Tex Kelly is an award-winning videographer and photographer, wedding filmmaker, and FAA Part 107 certified drone pilot based in Humboldt County, California. Above all, Tex is a proud husband and his wife is a talented photographer who brings her own creative eye and warmth to every session. Together, they form one of Humboldt County's most dynamic husband-and-wife creative teams, offering a seamless blend of cinematic videography and stunning photography that couples and clients across Northern California trust to capture their most important moments.
Tex has a decade of experience marketing and growing companies, brand systems, paid-media engines, and integrated campaigns that have moved the needle for North Coast operators across categories. Businesses that worked with Tex through the COVID-19 era didn't just survive; many of them thrived, because the marketing fundamentals were sound enough to compound through a moment that broke a lot of less-prepared brands.
The production craft is the newer chapter on top of all that strategy. It wasn't until two years ago that Tex bought his first camera and started producing TV commercials and editorial photography in-house, which means every frame is captured by an operator who already understood, from a decade of campaign work, exactly what a brand needs in order to convert.
With over 1 billion views across his content platforms and an audience of more than 2 million followers, Tex has built a brand recognized for visual storytelling that is both beautiful and impactful. His background in competitive sports and entrepreneurship has shaped a disciplined, detail-focused approach, whether he's producing a cinematic wedding film, capturing the energy of a championship game, creating aerial drone footage over the Humboldt County coastline, or delivering commercial content for local businesses and brands.
Tex Kelly Productions serves couples, athletes, families, seniors, and businesses throughout Humboldt County and beyond, including Eureka, Arcata, McKinleyville, Fortuna, Ferndale, Trinidad, and surrounding areas of Mendocino and Del Norte Counties. Their goal is simple: to deliver photography and videography that clients are proud to share for years to come.
The Story
I picked up my first camera a little over two years ago.
I picked up my first camera a little over two years ago with no idea how to shoot or edit. Before that I spent years on the marketing side, and a stretch in 2021 making content every day. For six months that year I got to create alongside my dad. We made over 500 posts and reached millions of people a month. It felt like I had it figured out.
When my dad passed away, doing it without him didn't feel right. Part of what made those days special was getting to share him with the world. I kept going on a new account and reached a new audience, but it didn't fill the hole he left behind. So I slowed down. I wanted to actually learn this, the craft of telling a story, not just making content.
That's where the camera came in. I asked Molly to drive up to Oregon with me to go get it, and we've barely put it down since. Each day got a little better. I started shooting weddings, TV commercials, senior portraits, and brand work, and somewhere in there it clicked. Capturing moments for other people brought me right back to what made it all matter in the first place.
Now it's me and Molly running the studio out of Eureka. I get to help a couple remember the best day of their life, a business tell its story, or a kid relive the game they played their heart out in. That's the whole job, and I don't take a second of it for granted.
I'm grateful for every person who's taken a chance on us. Life's special, and it goes fast. If there's something you want to go after, go after it.
Molly Kelly
The other half of Tex Kelly Productions.
Photographer and production partner working alongside Tex on weddings, portraits, and brand projects across the North Coast.
Behind the Camera
On location across the North Coast.
Work with Tex
Tell me about your project.
By appointment at the Eureka studio, or remote across Humboldt, Mendocino, and Del Norte Counties. Every inquiry gets a personal reply within 24 hours.









