Why J&G Lawn & Garden
Brand film for a landscape design-build company.
Video Marketing · Prescott Valley, Prescott & Yavapai County
The marketing agency that shoots its own video.
Brand films, commercials, social video, and testimonial videos, planned, shot, edited, and run as ads by one team in Prescott Valley. Then the leads get answered.
Most marketing agencies in Prescott Valley and Prescott outsource the video. Most videographers hand you a file and leave the marketing to you. This is the one place in Yavapai County where the same person does both.
I ran marketing for companies for a decade before I bought a camera. So a video marketing engagement here starts from the question a marketer asks, which is what this has to make someone do, and works backward to the script, the shot list, and the media plan. The film is built to be seen, not just to be finished.
The other half is craft. Work I have made has been watched over a billion times across YouTube, Instagram, and TikTok. That is ten years of finding out in public what holds attention and what loses it, and it is the instinct behind every cut on this page.
Based in Prescott Valley, born and raised, and producing video marketing for businesses across Prescott, Chino Valley, Sedona, Cottonwood, Flagstaff, and all of Yavapai County. Commercials, brand films, social video, and the ad management to run them.
01 · What We Make
One shoot day, a month of marketing.
The brand film, the ads, and the social cuts all come out of the same day on site. The shoot is planned for every format from the start, so nothing is scraped from leftovers.
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01
Brand Films
The two to four minute film that says who you are and why a customer should pick you. The founder on camera, the crew at work, the customers who stayed. It anchors the website, the Google profile, and a year of shorter cuts.
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02
Commercials & Ads
Fifteen and thirty second spots written to sell, cut for broadcast, streaming, and paid social. Delivered with the vertical versions and, if you want it, the media plan to run them.
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03
Social Video & Reels
Vertical video built for Instagram, Facebook, TikTok, and YouTube Shorts. One shoot day turns into a month of posts, each one planned to stop a thumb instead of being tolerated.
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04
Testimonial & Review Videos
A real customer saying what happened, in their words. The most persuasive thirty seconds a local business can own, and the piece that does the most work on a Google Business Profile.
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Recruiting & Culture Videos
For companies that cannot hire fast enough. The actual shop, the actual crew, the actual day, so the right people apply and the wrong ones self-select out.
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Need the whole plan?
Positioning, paid media, Google Business Profile, and follow-up systems live on the marketing agency page. Video is one lever; that page covers the rest.
Marketing agency
02 · Why It Works
Video that is built to be seen.
A good film nobody sees is an expensive hard drive. Video marketing is the film plus the distribution plus the follow-up, and the reason it works here is that none of those three gets handed to a different vendor who never met the other two.
J&G Lawn & Garden, the largest landscape design-build company in Humboldt County, ran a three-year program on exactly this model. Video-led creative, paid social, and search. Website traffic grew 509 percent year over year, and Meta sent more visitors to the site than Google's organic search did. The case study is on this site.
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Strategy and camera, one person, the person who plans the campaign is the person who shoots and cuts it, so the film is built around what it has to make someone do.
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1B+ views, 2M+ followers, a decade of finding out in public what holds attention on YouTube, Instagram, and TikTok, applied to local businesses.
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Paid media placed, not just planned, Meta, Google, and TikTok ad accounts managed in-house, plus broadcast and connected TV through an official agency relationship with one of the largest cable and internet providers in the country.
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Follow-up handled, Paydirt, the lead-capture software built in-house, answers the calls and messages the video brings in and books the job.
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Cinema production, cinema cameras, wireless audio recorded separately, FAA Part 107 aerial, and color graded in DaVinci Resolve.
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Voted Humboldt County's Best, with 101 five-star Google reviews and no rating below five.
03 · Selected Video Marketing
Brand films, spots, and social cuts.
Commercials that ran on local television, brand films that anchored a website, and a customer testimonial. Click any thumbnail to play. The full wall of work lives on the videography page.
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Humboldt Mortgage Commercial
Thirty-second spot for a mortgage company.
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Pacific Coast Rentals Property Management Commercial
Thirty-second spot for a property manager.
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Inside AA Bar & Grill
Social video for a restaurant and bar.
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The Most Cinematic Lawn Care Commercial
Brand spot for a lawn care company.
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Narrative and Testimonial for a Transformative Landscape
Customer testimonial film.
04 · Where We Work
Prescott Valley, Prescott, and the county.
Each market gets its own page, because the video a Highway 69 contractor needs is not the video a Whiskey Row restaurant needs.
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Video Marketing in Prescott Valley
Trades, home services, retail, and the businesses along Highway 69 and Glassford Hill. Local, repeat customers, and the follow-up that keeps them.
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Video Marketing in Prescott
Whiskey Row hospitality, Courthouse Plaza retail, tourism, and the professional services downtown. Visitors who search once and buy the same afternoon.
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Marketing Agency for Yavapai County
Chino Valley, Dewey-Humboldt, Sedona, Cottonwood, Jerome, and the rest of the county. Strategy, paid media, and video under one roof.
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Videography
The full wall of film work: weddings, sports, brand, and the long-form documentary practice.
05 · How It Works
Six steps, from the call to the booked job.
You see the plan before anything is shot and a first cut before anything is final. The ads and the follow-up are part of the scope, not an upsell after the fact.
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The call
What the video is for, who has to see it, and what should happen after they do. Scope and budget get set here, in writing.
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Plan
Concept, script, shot list, and where it will run. A paid-media plan is drafted alongside the creative, not after it.
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Shoot
One day for most local businesses. Cinema cameras, dedicated audio, aerial where the scale needs showing. Your crew keeps working; we work around them.
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Cut
The brand film, the ads, and the vertical social cuts come out of the same footage. First cut for your notes, then the fine cut, color, and sound.
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Run
Ads go live on the channels the plan called for. Organic cuts go out on a calendar. Reporting shows what moved, in numbers that mean something.
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Catch the leads
Calls, forms, and messages land in Paydirt, get answered in seconds, and get booked. The video brings the lead; the follow-up closes it.
Video marketing is scoped per business rather than sold as a package. Shoot days, deliverables, and ad budget set the number, and you have it in writing before a date is held.
Video Marketing · FAQs
Questions worth asking.
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What is video marketing, and how is it different from hiring a videographer?
A videographer delivers a file. Video marketing delivers a result: the film, the ads cut from it, the plan for where they run, and the reporting on what they did. The difference is that the video is designed around who has to see it and what they should do next, and then it is actually put in front of those people. Here both halves come from the same person, which is rare in Northern Arizona. -
What does video marketing cost for a Prescott Valley business?
Scoped per project. A one-day brand film with a founder interview and coverage of the work, delivered with a set of social cuts, is the most common starting point for a local business. Adding a scripted commercial, multiple locations, or ongoing ad management changes the scope. Every engagement gets a written scope and a fixed number before a shoot day is booked. -
Do you run the ads, or just make the video?
Both, if you want both. Ad accounts on Meta, Google, and TikTok are managed in-house, and through an official agency relationship with one of the country's largest cable and internet providers the same spot can run on broadcast and connected TV. You can also take the files and run them yourself. -
How many pieces of content come out of one shoot?
A typical one-day shoot produces the brand film, two or three ad cuts, and twelve to twenty vertical clips for social. The shoot is planned that way from the start, with the short pieces on the shot list rather than scraped from leftovers. -
Where do you shoot?
Based in Prescott Valley and shooting across Prescott, Chino Valley, Dewey-Humboldt, Sedona, Cottonwood, and all of Yavapai County at no travel charge. Flagstaff and Phoenix are a regular drive. Farther is quoted in the scope. -
What happens to the leads the video brings in?
They get answered. Most local businesses lose more money to unreturned calls than to weak marketing, so video marketing engagements here can include Paydirt, the lead-capture and follow-up software built in-house. Calls, texts, and form fills get a reply in seconds and a booking on the calendar.
Video marketing inquiries
What does the video need to do?
Send the business, the audience, and the result you want. The first call is free and every inquiry gets a personal reply within 24 hours.